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On the other hand our franchisor teams are constantly speaking to individual business owners or companies that feel their businesses can now expand using the franchise route. They are already in their existing business from a long time but are confined to their own cities or regions and are not able to expand because of various reasons. India is full of such entrepreneurs who have been successful in their cities or regions but for some reason or the other they have not been able to go beyond to the next. So whether these are the famous chikanwala’s from lucknow or Mughlai food from Delhi or Idly Dosa from Bangalore, Chennai, Udupi or the famous pubs and IT services from Bangalore or Vada Pav from Mumbai or Biriyani from Hyderabad or Sarees/silk from Banaras or Cotton produce from Tirupur/Coimbatore or Hosiery from Ludhiana or the 100 item Gujarati Thali from Ahmedabad or The Handicrafts from Jodhpur, there are 100’s of these local examples from Kashmir to Kanyakumari, from Kutch to Kohima, each city, each town has a variety of specialist businesses that could be franchised across India and a lot of cases across the globe.
In both the above cases our senior franchise consultants will have a personal discussion with you and go deep into what you want to achieve, what is it that you have to offer and are you ready to franchise?? If we are convinced that you could go ahead we will device a clear road map and work closely with you in achieving your goals.
You should franchise your business if you want to significantly expand it, which is if you want to grow your business to its optimum size and maximum profitability. Many great fortunes have been built on Franchising. This is done by franchising a business concept, growing it to a level where it fits the profile for an IPO and then take the company public or at least grow it to a stage where you could get the optimum out of scale of operations and it has reached the deserving masses. The market can value your company at a level much greater than the gross sales and profits of the company can justify. If the market thinks your company has the potential for Great Growth, then the market will value your company and its stock highly and you can become richer than you ever dreamed possible.
Whether you are a single outlet or a major multinationals, there are several ways that Sparkleminds may be able to assist your growth. The first and most direct is to evaluate your company's readiness and suitability to be franchised. If the time is right, Sparkleminds can follow on from this and deliver the consultancy and assistance required to transform your business into a fully operational Franchisor. We can assist you with everything from territorial mapping to manual writing, from legal agreement to recruiting Franchisees & training to support.
Perhaps less obviously, if your company has capital to invest (approximately Rs 50 Lakhs upto 10 Crores), you could benefit from making an investment in the Master Franchise Rights for a Franchise in an area that is complementary to your current activities.
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Franchisor: Have an Idea and want to franchise it:
Have a Fantastic Business idea and want to be a Franchisor
A great business idea could be franchiseable. You might have idea, which you want to immediately take to the market. Franchising could be a smart choice to do so. How do you protect your idea and at the same time ensure that you start correctly by doing the first things first. You might have been thinking of getting a few franchisees first in certain locations, but how do you actually do it and where do you start.
We have answered all of the above questions you might have. Call us for a confidential discussion and we will assure you that most of your initial questions will be answered. If we feel that there is some more work that you need to put in place before you franchise, we will advise you on the same.
Then if we believe you could be franchised we will first build your business model, create a prototype, develop its profitability and create your franchise kits and then take it to the market. It is very important to note that franchisees do not invest so easily in new or untested concepts and hence our services could be very valuable
Not all businesses can be franchised but most business concepts can be. A profile for a successful franchise idea would be as follows:
- Unique- New or unique concept that has the potential to expand nationally and even internationally.
- Profitability- the concept must be consistently profitable, at least to a certain degree of predictability.
- Systematized- all the operating systems of the concept should be very polished and efficient. Then these systems and procedures should be put into manual form
- Training- it should be relatively easy to train others in the use of the Systems and Procedures.
- Excellent Margins- the profit margins built into the concept should be enough, such that every franchisee that adheres to the system, can realize an attractive Return on Investment.
- Affordable- if the franchise is very expensive there will be few who can afford it. The ideal franchise investment is 5 Lakhs to 50 Lakhs, because there are hundreds of thousands of Indians who can afford an investment of this size. However if you are a premium offering seeking franchises to invest in Crores, then there are high net worth individuals for whom a few Crores would be affordable, but the size of that kind of franchisees is fractional.
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